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The Ideaction Blog

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Everyone talks a big game when it comes to attracting ideal clients, so why is it so hard to actually make it happen? 

It’s because there’s a LOT of work that goes into getting from A to Z, from I know what I want in an ideal client and now I have a calendar filled with them.…

You hear a lot about ideal clients from educators and experts, us included. We don’t have the market cornered on the information, but we certainly feel we add a nuanced and sophisticated approach to the concept.…

Want to know why you’re not attracting the right kinds of couples to your inbox? 

First place to look is your website. But don’t look at it like a filter, or a screen.…

 

If you’ve heard me talk about the four main buyer types, you know how important it is to shift your communication style to meet others where they’re at. 

 

You’ve heard me talk about four different types of buyers for your services. 

(If not, go listen to episodes 4, 32 and 54 after this one.)

 

You’ve heard me talk about four different types of buyers for your services. 

(If not, go listen to episodes 4, 32 and 54 after this one.)

 

You’ve heard me talk about four different types of buyers for your services. 

(If not, go listen to episodes 4, 32 and 54 after this one.)

 

You’ve heard me talk about four different types of buyers for your services. 

(If not, go listen to episodes 4, 32 and 54 after this one.)

 

Creating an effective website isn’t as easy as picking a pretty template and then filling in the boxes with photos, videos and copy.

I just listened to Sam's newest eposiode with his wife talking about Services pages for wedding professionals. It was amazingly simple to follow and extremely inspiring. 

HEIDJBD17

robin jolin

In my 10 years in the wedding industry, I have yet to find a resource as valuable for wedding professionals. I truly can't believe it's free!

I have found it extremely helpful in understanding and deciding who my ideal client is and how to set up my processes to best serve them and sell to them. Thanks Sam, I love your content!

Sam's content is informative and actionable.

A must listen!

Everything I've been looking for!

Dean Doodles

I've been listening to the podcast daily ever since I found it a few weeks ago. I'm about to binge more on my long drive to a wedding this weekend. I can already picture myself saying, "Hey Siri, create anew note..." 

ADGENOEL

kelvin lozano

This podcast has a gold mine of information for wedding pros looking to uplevel, target their ideal buyer, and define their messaging - it's a master class in a free podcast, and to pass it by is a mistake.

Sam is a wealth of knowledge and experience, and he doesn't hold back. His advice is timely - he certainly has a pulse on the industry's pain points.

Golden nuggets and actionable steps

Gold mine for wedding pros

Relatable and pragmatic

mea!

Sam is a wealth of experience and information on the marketing side of the events industry. As a wedding planner of 10+ years, I still learn, grown and test new practices. This podcast has been an enjoyable resource for doing just that.

kellyprizel

abby mitchell kc

I normally listen to podcasts at 1.5 speed, but everything in this podcast is such gold that I take the time to listen to it. Each episode is very specific and has practical tips you can actually use in your business.

It has really opened up my mind to different avenues, strategies and possibilities for my business. My only regret is that I did not discover this podcast sooner!

So many good nuggets of information

Deep dive with real help and no fluff

Wedding Industry MUST LISTEN

jaynyc104

Five-Star Reviews