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Ideaction Blog

3-minute ideas on sales, websites, pricing and business strategy

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Are you getting enough inquiries? I don’t know. But I do have a formula for figuring it out – and I’m going to share it with you on today’s episode. …

You hear a lot about ideal clients from educators and experts, us included. We don’t have the market cornered on the information, but we certainly feel we add a nuanced and sophisticated approach to the concept.…

People buy from people, not businesses. Especially in the wedding industry where couples can work closely together with vendors for over a year.…

Zoom is one of those artifacts from the pandemic that’s not going away. People got used to talking with each other remotely with this app, and the behavior stuck.…

Today I chat with top photographer, Joseph Rogero Mills, a client I first met back in 2023. I remember getting the inquiry and looking him up online.…

Couples are overwhelmed by all the noise in today’s wedding marketplace. It’s crowded. It’s loud. It all sounds and looks the same to the untrained buyer simply hoping to book vendors for a pretty, fun celebration with family and friends.…

The pandemic might be over, but we’re still feeling the ripple effects. 

Anyone with kids who were supposed to be in school for the second half of 2020 and most of 2021 know what I’m talking about.…

It’s always easier - and more successful - when you have an expert guiding the way. Reach out to schedule a 1:1 session with sales, copywriting and business strategy expert, Sam Jacobson. You’ll leave the conversation feeling confident about your next big move.

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