Ep30: Myth: People Don’t Read Anymore

Do you think people don’t read anymore? Think again. In fact, the higher your net worth, the more likely you are to read compared to someone who’s living on a middle income. But it’s not as simple as putting more words on your website. You’ve got to hook the reader – and then tell a great story that leaves them wanting more. In this episode you’ll learn:

·      The differences between content copywriting and conversion copywriting

·      How to hook your reader from the very beginning

·      Why your ideal clients need you to go “negative”

·      How our copy clients get 70% more site visitors to their Contact pages

· Resources for getting high-converting copy on your site asap