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Ep31: what motivates your ideal clients?

 

Couples come to you with what they want. But your job – if you want to book more couples at higher prices – is to know how to trigger what they really need. They may not know it themselves, which is why you’ll be a step ahead of everyone else if you learn how to identify what core motivation is driving the couple’s decision. In this episode you’ll learn 

·      How to sell from the intersection of sales and psychology

·      9 core desires pushing consumer purchases

·      4 most common triggers for couples

·      How to incorporate these into your marketing and sales efforts

 

140: Pricing and Business Cycles

097: Break into the Luxury Market

151: Website Design for Buyer Types

139: Build a High-Converting Website

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