Design a sales process based on buyer psychology
Stretch your natural way of selling to convert all 4 buyer types
Communicate messages that trigger emotional motivations
Build immense value to justify higher prices
Pssst…”Dead zones” don’t exist. What’s actually happening is you’re charging more than the value you create. That’s why no one’s booking at your higher prices.
“Price is what you pay, value is what you get.” - Warren Buffett
I’ve obsessed about how to book more couples at higher prices for the past 17 years. I’ve personally booked 300+ couples for nearly $10,000,000 in revenue. But that’s not what makes our clients so successful.
It’s the innovative way we apply behavioral science to the sales process.
Why? Because it removes all the guesswork. Buyer psychology. Communication theory. Choice architecture. I know how and why couples make decisions. And now you can too.
Even better, I translate everything I know into simple, easy-to-implement actionable updates you can make to your sales process, sales messaging and sales skills convert more clients at higher prices.
You feel stuck at a price point that’s less than what your work is worth
You want to move into premium or luxury but don’t know how
You need help selling to different buyer types and planners
You think you’ve reached your full potential
You feel satisfied with a full calendar (and leaving $$ on the table)
You want a “magic” sales bullet to solve your problems
You can’t afford to wing it anymore. Every “no,” every “we decided to go in a different direction,” and every time you get ghosted is a lost opportunity.
A chance to fill a date on your calendar. With a client you love. Whose celebration inspires you. And elevates your portfolio.
Stop trying to “fake it till you make it.” Bring in a ringer to show you exactly how to book more couples at higher prices.
Take our list of suggestions and get to work putting them into practice. Feel free to reach out - at no extra charge - for support and direction.
You’ll get two deliverables: 1) a 90-minute 1:1 session with Sam and 2) a multi-page report filled with specifics on how to make improvements.
schedule an audit
Press the link below to get started. We’ll collect information about your process, collateral and business goals.
what's included