You’re not imagining things—couples are taking longer to make decisions about their wedding vendors.
losing leads in an indecisive market?
let's change that.
Why?
THE MARKET'S CROWDED WITH PLENTY OF OPTIONS — AND MOST AREN'T "SELLING" THE RIGHT WAY.
Uncover the proven strategies I’ve taught 800+ wedding pros, helping them attract & book luxury clients faster—and learn the single biggest shift to transform your sales process.
register now for a
How to create magnetic social media & website content that attracts high-paying clients.
What to say during discovery calls to inspire trust and excitement while dispelling doubt.
The one simple shift that makes couples confident in your pricing, packages, and value.
How to position your brand as the obvious choice for premium clients in your market.
NO MORE FLYING BY THE SEAT OF YOUR PANTS:
In this live workshop I’ll show you:
and yes,
There's a live Q&A -- so you can ask those burning questions and get advice specific to YOUR business.
But the reason they're holding back is simple... and so is the fix.
WHEN COUPLES HESITATE, YOU MISS OUT.
It’s a frustrating reality these days for wedding professionals: Most couples aren'ts in a hurry to book.
They scroll Instagram, browse portfolios & dream big.
Whether you’re a planner, photographer, florist, or something else, the result is the same: Fewer inquiries. Longer sales cycles. Lower confidence in your business’s future.
Good thing that’s exactly what we’re talking about in this FREE training on Feb 24th at 7am PT |10am ET.
Odds are, couples don't have what they need from you to make a confident decision
"With Sam’s incredible guidance, we were able to grow our business in a way that felt both strong and sustainable while also allowing us to better serve our couples."
-Gracie Felix
felix wedding films
"The depth and breadth of Sam’s insight into every level of the wedding industry can help anyone grow in nearly every area of their business.
"San offered valuable insights into buyer psychology and gave me the tools to level up my skills as a wedding venue owner."
And where does that leave you? Grinding along with the same clients, with the same workload, and at the same prices as you’ve been for years.
If you’re looking to level up in 2025, this is the ticket.
The stakes are too high to stay stuck.
Without the right information provided at the right time, your leads will stay confused, second-guess their decisions, and choose someone else.
without relying on styled shoots, cold outreach, or costly ads.
and they’re not translating into consistent bookings or the right kinds of clients.
but feel stuck trying to attract higher-paying clients in the luxury market.
so your clients trust you from the first interaction to the signed contract.
by using proven, science-backed strategies to attract and convert the right clients.
Because the simple truth is this...
Couples are looking to wedding vendors to help them create the best day of their lives. They’re trusting you for your expertise, transparency, and partnership—why wouldn’t you work to start earning that trust from your very first interaction?
I can show you how.
I’m an 18+ year wedding industry veteran, behavioral economics expert, and trusted coach to hundreds of luxury wedding pros …
… but I’m also a dad who loves a marathon of card games at home with my family on my couch most weekends out of the year.
My goal? Help more wedding pros build profitable, sustainable businesses confidently situated in the luxury market.
To do this, I nerd out on sales psychology and consumer behavior to help my clients apply science-backed strategies in their businesses for a less stressful, more profitable sales process that allows them to actually sit back and breathe while being a kickass business owner and CEO.
Hey There!